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HOME >> SPECIAL REPORTS

To Define What A Mashup Is

By Lisa L. Morgan

April 15, 2007 — (Page 1 of 6)
Defining best practices for mashups would be a lot easier if there were a common definition for mashups in the first place. There is a general consensus that mashups are a combination of data from different sources that were not initially meant to interact with one another. However, depending on one’s perspective, the definition of a mashup may change based on who created it (a developer or nondeveloper) or whether or not it has visual elements.

“Mashups are inherently visual in nature,” said Ted Farrell, chief architect and vice president of tools and middleware at Oracle. “They bring together information from different sources that were not designed to work together.”

David Boloker, CTO of the Internet emerging technologies group at IBM, distinguishes static mashups from dynamic mashups. Static mashups are created by Web programmers; dynamic mashups are created by end users or line-of-business managers. An example of a static mashup is Housingmaps.com, he said, which combines data from Craigslist and Google maps. An example of a dynamic mashup is Chicagocrime.org, which provides hourly crime updates and maps of where crimes are occurring, among other things.

Bob Brauer, CEO, president and co-founder of StrikeIron, a provider and distributor of Web services through its StrikeIron Web Services Marketplace, is not so sure the definition of mashups changes and said the term can be used interchangeably with situational applications, composite applications and rich applications—all data-driven applications that come from multiple sources that can be repurposed.

Vendors acknowledge that mashups are being created by developers and nondevelopers alike, which creates a distinction in itself. For one thing, developers generally have a more disciplined approach to mashup creation because what they design must have some sort of shelf life to justify its expense. Conversely, nondevelopers may develop a mashup to solve a particular problem without regard to its long-term value.

“Developers tend to build applications that are more complex, which include things like exception handling,” said Brauer. “Users are quick and dirty.”

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